Hypebeast Explores Creative Energy in Hypebeast Magazine Issue 38: The Juice Issue
Hypebeast, the leading global platform for contemporary culture and lifestyle, has released Hypebeast Magazine Issue 38, “The Juice Issue.” Across 288 pages, the issue explores the creative energy behind artists, designers and creators shaping contemporary culture, with 3 covers featuring rapper and producer Xaviersobased, fashion designer Yohji Yamamoto and BLEACH creator Tite Kubo.
The issue examines how creative ideas develop and circulate across music, fashion, art and design. Through interviews, profiles and portfolios, it considers the influences, working processes and independent perspectives behind the featured creatives’ work.
New York’s defining Gen Z rapper and producer Xaviersobased speaks with writer John Norris about creative independence, underground rap’s growing mainstream presence and his approach to community. In conversation with Ashley Ogawa Clarke, celebrated fashion designer Yohji Yamamoto discusses music, the next generation of designers and his creative process while preparing his spring 2027 womenswear show. Tite Kubo, creator of the manga BLEACH, contributes an original cover illustration exclusively for the issue and speaks with Ora Margolis about 15 years of weekly deadlines and the series’ enduring relevance.
Music coverage includes features on Knocked Loose, Syd and Cash Cobain, alongside an exclusive China tour diary from Berlin techno-punk duo Brutalismus 3000. Fashion stories examine Kei Ninomiya’s debut DSM Kei Ninomiya runway show and feature LVMH Prize-winning designer Soshi Otsuki, 2023 CFDA/Vogue Fashion Fund winner Melitta Baumeister, Taiwanese label Professor.E, Italian designer Mattias Gollin and Jaden Smith’s first menswear collection at Christian Louboutin.
Art and design coverage explores Raymond Pettibon’s album artwork, Los Angeles portraitist Kohshin Finley, British maker-designer Max Lamb and New York lighting studio Vy Voi. Further features include Memphis Depay, the Netherlands men’s national team’s all-time leading scorer; British author Gabriel Krauze’s novella celebrating the Nike Air Max 95; and Psyche Olive Oil founder Theophilos Constantinou.
The issue also includes Eddie Huang’s Tropical Tripe Crudo recipe, Gunther Werks’ reimagined Porsche 911s and a selection of transparent home goods, with portfolios featuring Professor.E’s Forgotten Materials line and Max Lamb.
Hypebeast Magazine Issue 38, “The Juice Issue,” is available to order through HBX at hbx.com.
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